Elevating the mobile grocery experience

 
 
Winkel App.png
 

Client Name: Winkel- A Proof-of-Concept

Project Type: Mobile grocery shopping & delivery app

Duration: 2 months

What I did: UX Research, Information Architecture, Wireframing, Prototyping, UI Design, User Testing


Winkel is an exploratory proof of concept for an interactive, mobile app. Its business value offers customers an all-in-one package of location-based store search (for ordering groceries from preferred area vendors) and flexible delivery options.

(Full case study coming soon. Scroll below for overview.)

 
 

Research

 
Market research

Market research

 

Competitive analysis

 
 

 

Information Architecture & Wireframes

 
Mobile app sitemap

Mobile app sitemap

Concept validation through lo-fidelity wireframes

Concept validation through lo-fidelity wireframes

 

 

UI Concept Exploration

 

A. Bold & modern

 

B. Light & fresh

 
 
 

 

Final Screens